The Funky Farmer
A funky and modern approach to packaging for a Lactose-free healthy flavoured milk drink.
Designmatic were approached to create the brand identity and packaging design for a lactose-free milkshake by The Funky Farmer. The client wanted a design which was striking, colourful and that stood out to its target market of 20 – 35 year olds. The end result was a simple yet striking solution that relied on playful type and bright colours to ensure that it stands out in the retail environment and among other competitors on the shelf.