Branding and Packaging design for Raw Juice, a premium cold-pressed juice company, specialising in nutritional detox cleanses.
Designmatic were approached by Raw to create the branding and packaging design for their healthy and premium juice brand. The brand is based in Qatar and prides itself on being different and unique with a vision to create honest products, this was something that needed to be emphasised within the branding and packaging design.
The solution was to create a strong and identifiable brand which would stand out on the shelf, but was also flexible enough to be extended onto the other products within Raw’s range. One of the main aims was to create a strong design which was clear and could offer quick visual information to the consumer.